Nightwatch's mission is to enable online businesses and agencies to see organic growth and progress of all their websites in one place.

As soon as you sign up to Nightwatch, the tool's wizard will guide you to add websites. After adding the websites, you can:

• Add keywords to track their rankings on specific search engines.
• Set up competitors to track their performance against yours.
• Integrate with Google Search Console and Google Analytics to have a synchronized organic data with the tool.

(In the next few upcoming chapters, we will explore tracking keywords, setting up competitors, and integrating with Google Analytics much further).

After the setup, you can also add more websites in Nightwatch with these steps:

• First, simply click on “(+) Add URL” at the left sidebar of your front page.
• Then, insert the URL and click “Next”.
• In the next few steps, you’ll be prompted to insert keywords to track, your competitors’ URLs to track, and will be asked to integrate with Google Analytics.
• Once you’re done, you should now see your website appearing on your Nightwatch dashboard.

<aside> 📽 Check out our tutorial video in YouTube!

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https://www.youtube.com/watch?v=rL5C6a1OmUU

<aside> 💬 As always, we are here to help. If you need someone to guide you further, feel free to email us at [email protected] or log into Nightwatch to chat with us by clicking the grey chat button at the bottom left of your dashboard.

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We will explore tracking keywords further in the next chapter!